Youth-Topia

2024

I collaborated with MILK, a branding agency, to pitch Youth-Topia. It’s an alternative retirement planet designed for those 65+ who refuse to conform to societal norms of aging. The branding is bold and playful, reflecting the youthful attitudes of its residents. Humorous imagery, captured by myself, of rebellious elderly adds a touch of whimsical lightheartedness to the brand.

Initial research and development
I exhibited this project in MSoA’s 2024 Graphic Design degree show, catching quite a lot of public attention.